The House
A fashion story not unlike a Cole Porter song or Audrey Hepburn movie.
ALFRED SUNG® was established in 1980, by designer Alfred Sung, and Canada's Mimran family, with the purpose of building a fashion house for the modern woman.
Guided by quality materials and a timeless style philosophy, the brand has expanded into a multitude of complimentary product categories, capturing the hearts of millions of customers worldwide.
Inside Jewel
Brilliance of a precious gem
- Top
- Pear, Neroli, Black Currant
- Heart
- Jasmine, Frangipani, Orange Blossom
- Base
- Black Locust, Coconut Milk, Plum
Inside Forever
Timeless romance
- Top
- Peony, Plum, Tayberry
- Heart
- Freesia, Narcissus, Lily-of-the-Valley, Rose
- Base
- Amber, Sandalwood
Inside Pure
The beauty of simplicity
- Top
- Tangerine, Marigold, Orchid
- Heart
- Lily, Peony, Pineapple, Freesia, Gardenia, Osmanthus
- Base
- Woody Notes, Amber, Cinnamon
Find Your Match
Pair a scent you love with one of ours.
Choose the ingredient you're drawn to
and we'll point you to the fragrance
built around it.
JASMINE
Heady white flower.
PEONY
Fresh, rosy, soft.
ORCHID
Powdery, quiet, refined.
PLUM
Ripe, dark, faintly sweet.
SANDALWOOD
Creamy, warm, unhurried.
VANILLA
Soft, powdered, golden.
AMBER
Resin and skin-warmth.
MUSK
Skin, warmth, closeness.
You chose JASMINE – we'd pair you with
BAI 100ML - AVAILABLE TO SHIP: NOVEMBER 15, 2026
White flowers with smoke beneath.
Bai sets jasmine and gardenia against incense — a white floral with smoke underneath.
Heart
Gardenia, Jasmine, Mimosa
You chose PEONY – we'd pair you with
FOREVER 100ML - AVAILABLE TO SHIP: NOVEMBER 15, 2026
Romantic and enduring.
Peony and plum lead Forever, resolved by amber and sandalwood at the base.
Heart
Freesia, Narcissus, Lily-of-the-Valley, Rose
You chose ORCHID – we'd pair you with
PURE 100ML - AVAILABLE TO SHIP: NOVEMBER 15, 2026
Luminous and gently spiced.
Orchid sits in Pure's opening, ahead of a wide floral heart and a base of amber and cinnamon.
Heart
Lily, Peony, Pineapple, Freesia, Gardenia, Osmanthus
You chose PLUM – we'd pair you with
JEWEL 100ML - AVAILABLE TO SHIP: NOVEMBER 15, 2026
Fruit and cream.
Plum closes Jewel, folded into black locust and coconut milk.
Heart
Jasmine, Frangipani, Orange Blossom
You chose SANDALWOOD – we'd pair you with
ALWAYS 10ML - AVAILABLE TO SHIP: NOVEMBER 15, 2026
Clean and softly powdered.
Always rests on sandalwood with ambrette and patchouli — a musk that reads as skin.
Heart
Pink Peony, Honeysuckle, Orris Root
You chose VANILLA – we'd pair you with
JEWEL JOYA 100ML - AVAILABLE TO SHIP: NOVEMBER 15, 2026
Warm, edible, unexpected.
Joya is vanilla in full: vanilla flower, tonka and benzoin beneath chocolate and cream.
Heart
Mexican Chocolate, Whipped Cream, Vanilla Flower
You chose AMBER – we'd pair you with
JEWEL JOYA 100ML - AVAILABLE TO SHIP: NOVEMBER 15, 2026
Rich, warm, a little sharp.
Jewel Joya dries down to vanilla, amber and musk beneath black cherry and pink pepper.
Heart
Jasmine, Freesia, Rose
You chose MUSK – we'd pair you with
SHA 100ML - AVAILABLE TO SHIP: NOVEMBER 15, 2026
White flowers, held softly.
Sha settles into musk and cedar after a full white bouquet of lilac, lily and frangipani.
Heart
Frangipani, Heliotrope, Jasmine, Ylang-Ylang, Hibiscus
THE JEWEL COLLECTION
